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December 31, 2012 - December 30, 2013

New brand image for Spanish olive oils.

In 2013 we decided to re-brand our image, a new logo to represent all the values of positioning, language and attributes of our olive oils to develop all promotional activities that the Intertrade Organisation of Spanish Olive Oil undertakes, both in Spain and in the rest of the international markets. So we got to work on a process of reflection and creativity that led to the image that we are identified by worldwide today, and through which we want to communicate our Spanish origin and our global leadership with a modern, minimalist graphic expression.

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